First Heartland Consultants, Inc. Portfolio Holdings

First Heartland Consultants, Inc.

$962 Million
Q4 2024

First Heartland Consultants, Inc. has filed its 13F form on February 14, 2025 for Q4 2024 where it was disclosed a total value porftolio of $962 Million distributed in 448 stocks.

Among their holdings, we can observe that their the top five positions include companies like: Trans Digm Group Inc with a value of $49.6M, Spdr Portfolio S&P 500 ETF (Ma with a value of $33.9M, ETF Ser Solutions Aptus Collar with a value of $33.1M, Invesco Qqq Trust, Series 1 with a value of $32.4M, and Spdr S&P 500 ETF Trust with a value of $31M.

Examining the 13F form we can see an increase of $31.8M in the current position value, from $930M to 962M.

Below you can find more details about First Heartland Consultants, Inc. portfolio as well as his latest detailed transactions.

Portfolio value $962 Million

ETFs: $768 Million

Industrials: $58.2 Million

Technology: $42.7 Million

Consumer Cyclical: $23.7 Million

Financial Services: $22.2 Million

Healthcare: $10.8 Million

Communication Services: $10.3 Million

Consumer Defensive: $8.49 Million

Other: $6.84 Million

Stock Holdings Table

Stock	Market Cap.	Holding Value (Reported)	# of Shares.	Last Trade
BND Vanguard Bd Index Fd Inc Total ETFs	$0	$4.93 Million 0.51% of portfolio	68,533	Q4 2024 Added 6.48%
VB Vanguard Small Cap ETF ETFs	$0	$4.71 Million 0.49% of portfolio	19,615	Q4 2024 Added 4.1%
IUSB Ishares Core Total Usd Bond Ma ETFs	$0	$4.69 Million 0.49% of portfolio	103,729	Q4 2024 Added 1.04%
MTUM Ishares Msci Usa Momentum Fact ETFs	$0	$4 Million 0.42% of portfolio	19,352	Q4 2024 Added 1,338.81%
RLY Ssga Active ETF Tr ETFs	$0	$3.9 Million 0.41% of portfolio	144,270	Q4 2024 New
QUAL Ishares Msci Usa Quality Facto ETFs	$0	$3.8 Million 0.39% of portfolio	21,336	Q4 2024 Added 88.9%
IYF Ishares Tr ETFs	$0	$3.45 Million 0.36% of portfolio	31,204	Q4 2024 Added 8.92%
IJJ Ishares S&P Midcap 400 Value E ETFs	$0	$3.45 Million 0.36% of portfolio	27,632	Q4 2024 Added 636.07%
DYNF Blackrock ETF Tr U S Equity Fa ETFs	$0	$3.35 Million 0.35% of portfolio	65,436	Q4 2024 Added 84.46%
FV First Trust Dorsey Wright Focu ETFs	$0	$3.39 Million 0.35% of portfolio	57,358	Q4 2024 Added 5.38%
WMT Walmart Inc. Consumer Defensive	$251B	$3.39 Million 0.35% of portfolio	37,529	Q4 2024 Reduced 5.59%
IYY Ishares Tr ETFs	$0	$3.38 Million 0.35% of portfolio	23,631	Q4 2024 Reduced 0.47%
XDEC First Tr ETF Viii Cboe Vest U ETFs	$0	$3.3 Million 0.34% of portfolio	88,436	Q4 2024 Added 199.06%
NJUL Innovator Growth 100 Power Buf Technology	$0	$3.19 Million 0.33% of portfolio	50,867	Q4 2024 Added 0.5%
SHY Ishares Barclays 1 3 Year Trea ETFs	$0	$3.18 Million 0.33% of portfolio	38,836	Q4 2024 New
BLV Vanguard Bd Index Fd Inc Long ETFs	$0	$3.11 Million 0.32% of portfolio	45,516	Q4 2024 Added 6.74%
LLY Eli Lilly & CO Healthcare	$777B	$2.96 Million 0.31% of portfolio	3,831	Q4 2024 Reduced 2.54%
VWO Vanguard Ftse Emerging Mkts Et ETFs	$0	$2.94 Million 0.31% of portfolio	66,735	Q4 2024 Added 8.46%
VMBS Vanguard Mortg Backed Sec ETF ETFs	$0	$2.96 Million 0.31% of portfolio	65,294	Q4 2024 Added 8.82%
RSP Invesco S&P 500 Equal Weight E ETFs	$0	$2.93 Million 0.3% of portfolio	16,709	Q4 2024 Added 236.2%
FVD First Tr Value Line Divid Inde ETFs	$0	$2.78 Million 0.29% of portfolio	63,663	Q4 2024 Added 37.69%
TSLA Tesla, Inc. Consumer Cyclical	$718B	$2.82 Million 0.29% of portfolio	6,981	Q4 2024 Added 6.45%
BUFR First Tr Ex Td Viii Ft Cboe Ve ETFs	$0	$2.78 Million 0.29% of portfolio	91,384	Q4 2024 Added 46.28%
VXUS Vanguard Star Fd Vanguard Tota ETFs	$0	$2.72 Million 0.28% of portfolio	46,189	Q4 2024 Added 52.03%
USMV Ishares Msci Usa Min Vol Facto ETFs	$0	$2.69 Million 0.28% of portfolio	30,308	Q4 2024 Reduced 1.27%
PZA Invesco ETF Tr Ii Natl Amt Fre ETFs	$0	$2.71 Million 0.28% of portfolio	114,976	Q4 2024 Reduced 6.85%
SCHD Schwab Strategic Tr Us Dividen ETFs	$0	$2.64 Million 0.27% of portfolio	96,809	Q4 2024 Added 229.28%
EUSA Ishares Msci Usa Equal Weighte ETFs	$0	$2.62 Million 0.27% of portfolio	27,481	Q4 2024 Added 0.46%
GOOG Alphabet Inc. Communication Services	$912B	$2.57 Million 0.27% of portfolio	13,492	Q4 2024 Reduced 15.5%
QDEC First Tr Ex Tr Fd Viii Cboe Ve ETFs	$0	$2.6 Million 0.27% of portfolio	94,482	Q4 2024 New
DVY Ishares Tr ETFs	$0	$2.47 Million 0.26% of portfolio	18,829	Q4 2024 Added 645.41%
JAVA Jp Morgan ETF Fd Tr Active Val ETFs	$0	$2.53 Million 0.26% of portfolio	39,913	Q4 2024 New
DNP Dnp Select Income Fund Inc Financial Services	$0	$2.51 Million 0.26% of portfolio	284,575	Q4 2024 Added 2.54%
EFA Ishares Tr Msci Eafe ETF ETFs	$0	$2.45 Million 0.25% of portfolio	32,366	Q4 2024 Reduced 28.32%
NOBL Proshares S&P 500 Dividend Ari ETFs	$0	$2.29 Million 0.24% of portfolio	22,965	Q4 2024 Added 8.96%
IJS Ishares S&P Smallcap 600 Value ETFs	$0	$2.32 Million 0.24% of portfolio	21,352	Q4 2024 Reduced 37.66%
META Meta Platforms, Inc. Communication Services	$1.13T	$2.31 Million 0.24% of portfolio	3,920	Q4 2024 Added 7.66%
FTSL First Trust Senior Ln Fund ETFs	$0	$2.31 Million 0.24% of portfolio	49,917	Q4 2024 Reduced 2.91%
CIBR First Tr Fd Ii Nasdaq Cybersec ETFs	$0	$2.34 Million 0.24% of portfolio	36,916	Q4 2024 Reduced 0.8%
XMHQ Invesco Exchange Traded Fd Tr ETFs	$0	$2.26 Million 0.23% of portfolio	22,909	Q4 2024 Reduced 33.51%
IWM Ishares Russell 2000 ETF ETFs	$0	$2.22 Million 0.23% of portfolio	10,066	Q4 2024 Reduced 27.9%
TPLC Timothy Plan U S Large/Mid Cap ETFs	$0	$2.26 Million 0.23% of portfolio	52,695	Q4 2024 Added 29.89%
V Visa Inc. Financial Services	$523B	$2.23 Million 0.23% of portfolio	7,056	Q4 2024 Reduced 6.25%
FTSM First Tr Enhanced Traded Fd Iv ETFs	$0	$2.14 Million 0.22% of portfolio	35,721	Q2 2024 Reduced 15.35%
XLK Technology Sector Spdr ETFs	$0	$2.09 Million 0.22% of portfolio	8,979	Q4 2024 Reduced 6.41%
QJUN First Tr ETF	$0	$1.99 Million 0.21% of portfolio	70,860	Q4 2024 Added 0.14%
CGDV Capital Group Divid Value ETF ETFs	$0	$2.02 Million 0.21% of portfolio	57,363	Q4 2024 Added 66.5%
PAVE Global X Fds Us Infrastructure ETFs	$0	$2.05 Million 0.21% of portfolio	50,629	Q4 2024 Added 144.23%
JPM Jpmorgan Chase & CO Financial Services	$672B	$2.01 Million 0.21% of portfolio	8,395	Q4 2024 Reduced 1.59%
COST Costco Wholesale Corp Consumer Defensive	$424B	$2.05 Million 0.21% of portfolio	2,237	Q4 2024 Added 6.83%

Summary

Portfolio
No. of Stocks 448
Current Value $962 Million
Prior Value $930 Million
Filing
Period Q4 2024
Filing Date February 14, 2025
Form Type 13F-HR
Activity in Q4 2024
New Purchases 65 stocks
Additional Purchases 208 stocks
Sold out of 0 stocks
Reduced holdings in 156 stocks

Track This Portfolio

Portfolio Update

Get notified when there are updates to the investment portfolio of First Heartland Consultants, Inc., based on Form 13F filings with the SEC.

News

Stay updated on First Heartland Consultants, Inc. with notifications on news.

Account

First Heartland Consultants, Inc. Portfolio Holdings