Latest Institutional Purchases of Alphabet Inc. (GOOG)
This list provides information on the latest institutional transactions involving Alphabet Inc. (GOOG) stock that were buys. The list includes the name of the institution, the number of shares exchanged, the range of values for the transaction, and the number of shares held by the institution after the purchase has occurred.
| Report Date | Institution (Fund) | Operation | Option | Shares change | Value Range | Shares Held | Trade History |
|---|---|---|---|---|---|---|---|
|
Jan 12, 2026
Q4 2025
|
National Wealth Management Group, LLC
Cincinnati, OH |
BUY
|
- |
27+ 0.89% |
$6.41K - $7.88K
|
3.06K
$875K
|
|
|
Jan 06, 2026
Q4 2025
|
Canal Capital Management, LLC
|
BUY
|
- |
26+ 0.31% |
$6.17K - $7.59K
|
8.34K
$2.38M
|
|
|
Jan 23, 2026
Q4 2025
|
Guidance Capital, Inc
Lousville, KY |
BUY
|
- |
25+ 0.45% |
$5.94K - $7.29K
|
5.55K
$1.58M
|
|
|
Jan 14, 2026
Q4 2025
|
Wealthcare Capital Partners, LLC
West Chester, PA |
BUY
|
- |
25+ 1.26% |
$5.94K - $7.29K
|
2.01K
$574K
|
|
|
Jan 13, 2026
Q4 2025
|
Lionshead Wealth Management, LLC
New York, NY |
BUY
|
- |
25+ 0.94% |
$5.94K - $7.29K
|
2.68K
$765K
|
|
|
Jan 12, 2026
Q4 2025
|
Optivise Advisory Services LLC
Franklin, TN |
BUY
|
- |
25+ 2.68% |
$5.94K - $7.29K
|
957
$273K
|
|
|
Jan 08, 2026
Q4 2025
|
Tompkins Financial Corp
|
BUY
|
- |
25+ 0.58% |
$5.94K - $7.29K
|
4.31K
$1.23M
|
|
|
Jan 14, 2026
Q4 2025
|
Verum Partners LLC
Charlotte, NC |
BUY
|
- |
24+ 0.42% |
$5.7K - $7K
|
5.76K
$1.64M
|
|
|
Jan 16, 2026
Q4 2025
|
Vista Investment Partners LLC
Oklahoma City, OK |
BUY
|
- |
23+ 0.67% |
$5.46K - $6.71K
|
3.46K
$988K
|
|
|
Jan 14, 2026
Q4 2025
|
Wealth Quarterback LLC
Toms River, NJ |
BUY
|
- |
23+ 1.92% |
$5.46K - $6.71K
|
1.22K
$349K
|
|
|
Jan 06, 2026
Q4 2025
|
Goal Fusion Wealth Management, LLC
|
BUY
|
- |
22+ 1.46% |
$5.22K - $6.42K
|
1.52K
$435K
|
|
|
Jan 23, 2026
Q4 2025
|
Gilliland Jeter Wealth Management LLC
Little Rock, AR |
BUY
|
- |
21+ 0.14% |
$4.99K - $6.13K
|
14.8K
$4.23M
|
|
|
Jan 13, 2026
Q4 2025
|
Stephens Consulting, LLC
Flint, MI |
BUY
|
- |
20+ 15.15% |
$4.75K - $5.83K
|
152
$43.4K
|
|
|
Jan 26, 2026
Q4 2025
|
Marion Wealth Management
|
BUY
|
- |
19+ 0.38% |
$4.51K - $5.54K
|
4.98K
$1.42M
|
|
|
Jan 07, 2026
Q4 2025
|
Puff Wealth Management, LLC
Haddonfield, NJ |
BUY
|
- |
19+ 0.49% |
$4.51K - $5.54K
|
3.89K
$1.11M
|
|
|
Jan 22, 2026
Q4 2025
|
Windle Wealth, LLC
Oklahoma City, OK |
BUY
|
- |
18+ 0.07% |
$4.27K - $5.25K
|
25.9K
$7.39M
|
|
|
Jan 16, 2026
Q4 2025
|
Swp Financial LLC
San Diego, CA |
BUY
|
- |
18+ 2.09% |
$4.27K - $5.25K
|
878
$251K
|
|
|
Jan 15, 2026
Q4 2025
|
Hengehold Capital Management LLC
|
BUY
|
- |
18+ 0.18% |
$4.27K - $5.25K
|
9.83K
$2.81M
|
|
|
Jan 06, 2026
Q4 2025
|
Great Oak Capital Partners, LLC
South Easton, MA |
BUY
|
- |
18+ 0.67% |
$4.27K - $5.25K
|
2.71K
$775K
|
|
|
Jan 12, 2026
Q4 2025
|
Nerd Wallet Wealth Partners, LLC
New York, NY |
BUY
|
- |
17+ 0.34% |
$4.04K - $4.96K
|
5K
$1.43M
|
|
|
Jan 15, 2026
Q4 2025
|
Krs Capital Management, LLC
|
BUY
|
- |
15+ 0.19% |
$3.56K - $4.38K
|
8.1K
$2.31M
|
|
|
Jan 14, 2026
Q4 2025
|
Cypress Financial Planning LLC
|
BUY
|
- |
14+ 0.65% |
$3.32K - $4.08K
|
2.17K
$620K
|
|
|
Jan 12, 2026
Q4 2025
|
Tlwm
San Antonio, TX |
BUY
|
- |
14+ 0.87% |
$3.32K - $4.08K
|
1.62K
$462K
|
|
|
Jan 23, 2026
Q4 2025
|
Cathy Pareto & Associates, Inc
Coral Gables, FL |
BUY
|
- |
13+ 0.26% |
$3.09K - $3.79K
|
5.07K
$1.45M
|
|
|
Jan 13, 2026
Q4 2025
|
New Covenant Trust Company, N.A.
Jeffersonville, IN |
BUY
|
- |
12+ 0.26% |
$2.85K - $3.5K
|
4.62K
$1.32M
|
|
|
Jan 21, 2026
Q4 2025
|
Mayfair Advisory Group, LLC
Birmingham, AL |
BUY
|
- |
11+ 0.38% |
$2.61K - $3.21K
|
2.91K
$830K
|
|
|
Jan 14, 2026
Q4 2025
|
Nova Wealth Management, Inc.
Bonita Springs, FL |
BUY
|
- |
10+ 2.19% |
$2.37K - $2.92K
|
466
$133K
|
|
|
Jan 12, 2026
Q4 2025
|
Roble, Belko & Company, Inc
Sewickley, PA |
BUY
|
- |
10+ 0.35% |
$2.37K - $2.92K
|
2.89K
$824K
|
|
|
Jan 08, 2026
Q4 2025
|
Mkt Advisors LLC
Escondido, CA |
BUY
|
- |
10+ 0.27% |
$2.37K - $2.92K
|
3.7K
$1.06M
|
|
|
Jan 08, 2026
Q4 2025
|
Ddfg, Inc
Thousand Oaks, CA |
BUY
|
- |
10+ 0.15% |
$2.37K - $2.92K
|
6.87K
$1.96M
|
|
|
Jan 22, 2026
Q4 2025
|
Spring Vest Wealth Management LLC
Dallas, TX |
BUY
|
- |
9+ 1.0% |
$2.14K - $2.63K
|
907
$259K
|
|
|
Jan 20, 2026
Q4 2025
|
Sunburst Financial Group, LLC
|
BUY
|
- |
9+ 0.29% |
$2.14K - $2.63K
|
3.13K
$893K
|
|
|
Jan 15, 2026
Q4 2025
|
Rhs Financial, LLC
|
BUY
|
- |
8+ 0.74% |
$1.9K - $2.33K
|
1.1K
$313K
|
|
|
Jan 23, 2026
Q4 2025
|
Lansing Street Advisors
|
BUY
|
- |
7+ 0.18% |
$1.66K - $2.04K
|
3.99K
$1.14M
|
|
|
Jan 20, 2026
Q4 2025
|
Cv Advisors LLC
Aventura, FL |
BUY
|
- |
7+ 0.05% |
$1.66K - $2.04K
|
14K
$4M
|
|
|
Jan 12, 2026
Q4 2025
|
Arbor Wealth Advisors LLC
Troy, MI |
BUY
|
- |
7+ 0.26% |
$1.66K - $2.04K
|
2.7K
$770K
|
|
|
Jan 26, 2026
Q4 2025
|
Apex Wealth Management, LLC
Bedford, NH |
BUY
|
- |
6+ 0.44% |
$1.42K - $1.75K
|
1.38K
$394K
|
|
|
Jan 12, 2026
Q4 2025
|
Sentinel Pension Advisors Inc
Wakefield, MA |
BUY
|
- |
6+ 0.44% |
$1.42K - $1.75K
|
1.38K
$393K
|
|
|
Jan 07, 2026
Q4 2025
|
Vigilare Wealth Management
|
BUY
|
- |
6+ 0.22% |
$1.42K - $1.75K
|
2.68K
$767K
|
|
|
Jan 13, 2026
Q4 2025
|
Synergy Asset Management, LLC
Bellevue, WA |
BUY
|
- |
5+ 0.29% |
$1.19K - $1.46K
|
1.71K
$489K
|
|
|
Jan 12, 2026
Q4 2025
|
Amplius Wealth Advisors, LLC
|
BUY
|
- |
5+ 0.08% |
$1.19K - $1.46K
|
6.34K
$1.81M
|
|
|
Jan 12, 2026
Q4 2025
|
Jgp Wealth Management, LLC
|
BUY
|
- |
5+ 0.06% |
$1.19K - $1.46K
|
8.33K
$2.38M
|
|
|
Jan 21, 2026
Q4 2025
|
Truefg, LLC
Cedar Park, TX |
BUY
|
- |
4+ 0.28% |
$950 - $1.17K
|
1.41K
$402K
|
|
|
Jan 20, 2026
Q4 2025
|
Capital Management Associates, Inc
Minneapolis, MN |
BUY
|
- |
4+ 0.08% |
$950 - $1.17K
|
4.83K
$1.38M
|
|
|
Jan 15, 2026
Q4 2025
|
Enzi Wealth
Austin, TX |
BUY
|
- |
4+ 0.45% |
$950 - $1.17K
|
901
$257K
|
|
|
Jan 15, 2026
Q4 2025
|
Maltin Wealth Management, Inc.
|
BUY
|
- |
4+ 0.08% |
$950 - $1.17K
|
5K
$1.43M
|
|
|
Jan 07, 2026
Q4 2025
|
Baring Financial LLC
Bellingham, WA |
BUY
|
- |
4+ 0.23% |
$950 - $1.17K
|
1.73K
$495K
|
|
|
Jan 26, 2026
Q4 2025
|
Variant Private Wealth, LLC
Tysons, VA |
BUY
|
- |
3+ 0.07% |
$712 - $875
|
4.58K
$1.31M
|
|
|
Jan 23, 2026
Q4 2025
|
Ffg Partners, LLC
Fort Lauderdale, FL |
BUY
|
- |
3+ 0.08% |
$712 - $875
|
3.92K
$1.12M
|
|
|
Jan 14, 2026
Q4 2025
|
Sherman Wealth Management LLC
Gaithersburg, MD |
BUY
|
- |
3+ 0.14% |
$712 - $875
|
2.1K
$600K
|
|