The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE
OMB APPROVAL
OMB Number: 3235-0006
Estimated average burden
hours per response: 23.8
COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8
VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DISCRETION MANAGER SOLE SHARED NONE
ABBOTT LABS COMMON STOCK 002824100 2,587 26,731 SH   SOLE   26,731 0 0
ABBVIE INC COMMON STOCK 00287Y109 762 5,675 SH   SOLE   5,300 0 375
ACCENTURE PLC CLASS A COMMON STOCK G1151C101 671 2,608 SH   SOLE   2,608 0 0
ACI WORLDWIDE INC COMMON STOCK 004498101 267 12,783 SH   SOLE   12,783 0 0
ADOBE SYS INC COMMON STOCK 00724F101 1,181 4,290 SH   SOLE   4,290 0 0
AES CORP COMMON STOCK 00130H105 411 18,166 SH   SOLE   18,166 0 0
AFFILIATED MANAGERS GROUP COMMON STOCK 008252108 205 1,833 SH   SOLE   1,833 0 0
AFLAC INC COMMON STOCK 001055102 214 3,802 SH   SOLE   3,802 0 0
AKAMAI TECHNOLOGIES INC COMMON STOCK 00971T101 261 3,245 SH   SOLE   3,245 0 0
ALPHABET INC CAP STK CL A COMMON STOCK 02079K305 2,253 23,559 SH   SOLE   23,559 0 0
ALPHABET INC CAP STK CL C COMMON STOCK 02079K107 3,517 36,571 SH   SOLE   36,571 0 0
ALPS ETF TR ALERIAN MLP ETF NEW OTHER 00162Q452 2,865 78,361 SH   SOLE   78,361 0 0
ALPS ETF TR ALERIAN MLP ETF NEW OTHER 00162Q452 25 679 SH   OTR   679 0 0
ALTRIA GROUP INC COMMON STOCK 02209S103 250 6,192 SH   SOLE   6,192 0 0
AMAZON.COM INC COMMON STOCK 023135106 3,776 33,417 SH   SOLE   33,417 0 0
AMERICAN TOWER CORP COMMON STOCK 03027X100 1,486 6,922 SH   SOLE   6,922 0 0
AMERICAN WTR WKS CO INC COMMON STOCK 030420103 407 3,125 SH   SOLE   3,125 0 0
AMERISOURCEBERGEN CORP COMMON STOCK 03073E105 304 2,250 SH   SOLE   2,250 0 0
AMGEN INC COMMON STOCK 031162100 220 977 SH   SOLE   977 0 0
AMPHENOL CORP CL A COMMON STOCK 032095101 315 4,697 SH   SOLE   4,697 0 0
ANALOG DEVICES INC COMMON STOCK 032654105 1,162 8,339 SH   SOLE   8,339 0 0
AON PLC SHS CL A COMMON STOCK G0403H108 1,304 4,867 SH   SOLE   4,867 0 0
APPLE INC COMMON STOCK 037833100 11,144 80,639 SH   SOLE   79,217 0 1,422
AT&T INC COMMON STOCK 00206R102 234 15,269 SH   SOLE   15,019 0 250
BANK AMER CORP COMMON STOCK 060505104 305 10,109 SH   SOLE   10,109 0 0
BANK FIRST CORPORATION COMMON STOCK 06211J100 682 8,914 SH   SOLE   8,914 0 0
BERKSHIRE HATHAWAY INC DEL CL B NEW COMMON STOCK 084670702 1,847 6,917 SH   SOLE   5,965 0 952
BIOGEN INC COMMON STOCK 09062X103 317 1,188 SH   SOLE   1,188 0 0
BLACKROCK, INC COMMON STOCK 09247X101 569 1,033 SH   SOLE   1,033 0 0
BLACKSTONE INC COMMON STOCK 09260D107 509 6,084 SH   SOLE   6,084 0 0
BOEING CO COMMON STOCK 097023105 399 3,295 SH   SOLE   3,295 0 0
BRISTOL MYERS SQUIBB CO COMMON STOCK 110122108 1,570 22,088 SH   SOLE   22,088 0 0
CATERPILLAR INC COMMON STOCK 149123101 459 2,800 SH   SOLE   2,800 0 0
CDW CORP COMMON STOCK 12514G108 207 1,329 SH   SOLE   1,329 0 0
CHEVRON CORPORATION COMMON STOCK 166764100 1,737 12,088 SH   SOLE   12,088 0 0
CHIPOTLE MEXICAN GRILL INC-CL A COMMON STOCK 169656105 1,169 778 SH   SOLE   778 0 0
CIGNA CORP COMMON STOCK 125523100 229 824 SH   SOLE   824 0 0
CISCO SYSTEMS INC COMMON STOCK 17275R102 724 18,097 SH   SOLE   18,097 0 0
CITIGROUP INC COMMON STOCK 172967424 210 5,031 SH   SOLE   5,031 0 0
COCA COLA CO COMMON STOCK 191216100 2,212 39,478 SH   SOLE   39,104 0 374
COMCAST CORP CL A COMMON STOCK 20030N101 913 31,133 SH   SOLE   31,133 0 0
CONOCOPHILLIPS COMMON STOCK 20825C104 206 2,014 SH   SOLE   2,014 0 0
COPART INC COMMON STOCK 217204106 243 2,286 SH   SOLE   2,286 0 0
COSTCO WHOLESALE CORP COMMON STOCK 22160K105 3,538 7,491 SH   SOLE   7,491 0 0
CSX CORP COMMON STOCK 126408103 505 18,963 SH   SOLE   18,963 0 0
CVS HEALTH CORPORATION COMMON STOCK 126650100 1,924 20,168 SH   SOLE   19,322 0 846
DANAHER CORP COMMON STOCK 235851102 1,768 6,844 SH   SOLE   6,844 0 0
DEERE & CO COMMON STOCK 244199105 1,772 5,307 SH   SOLE   5,307 0 0
DISNEY WALT CO COMMON STOCK 254687106 1,112 11,788 SH   SOLE   11,788 0 0
DUKE ENERGY CORP COMMON STOCK 26441C204 273 2,930 SH   SOLE   2,930 0 0
DUPONT DE NEMOURS INC COMMON STOCK 26614N102 461 9,142 SH   SOLE   9,142 0 0
EATON CORP PLC SHS COMMON STOCK G29183103 593 4,443 SH   SOLE   4,443 0 0
EBAY INC COMMON STOCK 278642103 261 7,104 SH   SOLE   7,104 0 0
ECOLAB INC COMMON STOCK 278865100 183 1,265 SH   SOLE   1,265 0 0
EOG RES INC COMMON STOCK 26875P101 863 7,725 SH   SOLE   7,725 0 0
EQUIFAX INC COMMON STOCK 294429105 347 2,023 SH   SOLE   2,023 0 0
EVERGY INC COMMON STOCK 30034W106 475 8,000 SH   SOLE   0 0 8,000
EVERTEC INC COMMON STOCK 30040P103 338 10,785 SH   SOLE   10,785 0 0
EXXON MOBIL CORP COMMON STOCK 30231G102 2,430 27,826 SH   SOLE   16,126 0 11,700
FEDEX CORPORATION COMMON STOCK 31428X106 256 1,723 SH   SOLE   1,723 0 0
FIDELITY NATL INFORMATION COMMON STOCK 31620M106 683 9,040 SH   SOLE   9,040 0 0
FISERV INC COMMON STOCK 337738108 648 6,929 SH   SOLE   6,929 0 0
FLEXSHARES IBOXX 5YR TGT DUR ETF OTHER 33939L605 861 36,791 SH   SOLE   36,791 0 0
FLEXSHARES IBOXX 5YR TGT DUR ETF OTHER 33939L605 6 268 SH   OTR   268 0 0
FLEXSHARES MSTAR GBL UPSTRM ETF OTHER 33939L407 453 12,053 SH   SOLE   12,053 0 0
FLEXSHARES MSTAR GBL UPSTRM ETF OTHER 33939L407 20 524 SH   OTR   524 0 0
FREEPORT-MCMORAN INC COMMON STOCK 35671D857 203 7,428 SH   SOLE   7,428 0 0
GENERAL DYNAMICS CORP COMMON STOCK 369550108 970 4,572 SH   SOLE   4,572 0 0
GLOBAL PMTS INC COMMON STOCK 37940X102 350 3,240 SH   SOLE   3,240 0 0
GLOBAL X FDS S&P 500 CATHOLIC OTHER 37954Y889 718 16,456 SH   SOLE   16,456 0 0
GRAINGER W W INC COMMON STOCK 384802104 766 1,566 SH   SOLE   1,566 0 0
HALLIBURTON CO COMMON STOCK 406216101 240 9,748 SH   SOLE   9,748 0 0
HOME DEPOT INC COMMON STOCK 437076102 1,729 6,263 SH   SOLE   6,263 0 0
HONEYWELL INTL INC COMMON STOCK 438516106 1,343 8,044 SH   SOLE   8,044 0 0
ILLINOIS TOOL WKS INC COMMON STOCK 452308109 376 2,084 SH   SOLE   2,084 0 0
INTEL CORP COMMON STOCK 458140100 754 29,263 SH   SOLE   29,263 0 0
INTERCONTINENTAL EXCHANGE, INC COMMON STOCK 45866F104 1,417 15,687 SH   SOLE   15,687 0 0
INTERNATIONAL BUSINESS MACHS COMMON STOCK 459200101 711 5,980 SH   SOLE   5,980 0 0
INTUIT COMMON STOCK 461202103 935 2,413 SH   SOLE   2,413 0 0
INVESCO QQQ TR UNIT SER 1 OTHER 46090E103 1,497 5,600 SH   SOLE   5,600 0 0
ISHARES BARCLAYS TIPS BOND FUND OTHER 464287176 376 3,584 SH   SOLE   3,584 0 0
ISHARES COHEN & STEERS REALTY OTHER 464287564 358 6,680 SH   SOLE   6,680 0 0
ISHARES CORE MSCI EMK ETF OTHER 46434G103 495 11,518 SH   SOLE   11,518 0 0
ISHARES CORE S&P 500 ETF OTHER 464287200 2,876 8,019 SH   SOLE   7,164 0 855
ISHARES CORE S&P MID-CAP ETF OTHER 464287507 204 930 SH   SOLE   930 0 0
ISHARES CORE S&P SMALL-CAP ETF OTHER 464287804 209 2,399 SH   SOLE   2,399 0 0
ISHARES CORE S&P TOTAL U.S. STOCK MARKET ETF OTHER 464287150 252 3,173 SH   SOLE   3,173 0 0
ISHARES MSCI EAFE INDEX FD OTHER 464287465 3,620 64,625 SH   SOLE   64,625 0 0
ISHARES NATIONAL MUNI BOND ETF OTHER 464288414 574 5,592 SH   SOLE   5,592 0 0
ISHARES NATIONAL MUNI BOND ETF OTHER 464288414 138 1,347 SH   OTR   1,347 0 0
ISHARES RUSSELL 1000 OTHER 464287622 788 3,992 SH   SOLE   3,992 0 0
ISHARES RUSSELL 1000 GROWTH INDEX FD OTHER 464287614 4,745 22,553 SH   SOLE   22,553 0 0
ISHARES RUSSELL 1000 VALUE INDEX FUND OTHER 464287598 1,897 13,946 SH   SOLE   13,887 0 59
ISHARES RUSSELL 2000 INDEX FD OTHER 464287655 1,643 9,962 SH   SOLE   9,962 0 0
ISHARES S&P 500 BARRA GROWTH INDEX FUND OTHER 464287309 8,285 143,218 SH   SOLE   143,218 0 0
ISHARES S&P 500/VALUE OTHER 464287408 4,243 33,016 SH   SOLE   33,016 0 0
J P MORGAN EXCHANGE TRADED FD OTHER 46641Q241 1,390 30,539 SH   SOLE   30,539 0 0
JOHNSON & JOHNSON COMMON STOCK 478160104 2,378 14,555 SH   SOLE   14,555 0 0
JPM ALERIAN MLP INDEX ETN OTHER 46625H365 7,050 351,452 SH   SOLE   350,649 0 803
JPMORGAN CHASE & CO COMMON STOCK 46625H100 2,793 26,723 SH   SOLE   26,723 0 0
JPMORGAN ULTRA SHORT INC ETF OTHER 46641Q837 447 8,912 SH   SOLE   8,912 0 0
KIMBERLY CLARK CORP COMMON STOCK 494368103 304 2,699 SH   SOLE   2,699 0 0
LAM RESH CORP COMMON STOCK 512807108 401 1,095 SH   SOLE   1,095 0 0
LAUDER ESTEE COS INC COMMON STOCK 518439104 879 4,067 SH   SOLE   4,067 0 0
LILLY (ELI) & CO COMMON STOCK 532457108 1,186 3,667 SH   SOLE   3,667 0 0
LINDE PLC COM COMMON STOCK G5494J103 263 977 SH   SOLE   977 0 0
LOCKHEED MARTIN CORP COMMON STOCK 539830109 268 693 SH   SOLE   693 0 0
LOWES COS INC COMMON STOCK 548661107 1,135 6,046 SH   SOLE   6,046 0 0
MARSH & MCLENNAN COS INC COMMON STOCK 571748102 624 4,180 SH   SOLE   4,180 0 0
MASCO CORP COMMON STOCK 574599106 324 6,932 SH   SOLE   6,932 0 0
MASTERCARD INC COMMON STOCK 57636Q104 2,098 7,379 SH   SOLE   7,379 0 0
MCDONALDS CORP COMMON STOCK 580135101 1,955 8,474 SH   SOLE   8,474 0 0
MERCK & CO INC COMMON STOCK 58933Y105 476 5,530 SH   SOLE   5,530 0 0
META PLATFORMS INC CL A COMMON STOCK 30303M102 1,269 9,347 SH   SOLE   9,347 0 0
MICROCHIP TECHNOLOGY INC COMMON STOCK 595017104 268 4,394 SH   SOLE   4,394 0 0
MICROSOFT CORP COMMON STOCK 594918104 1 5 SH   OTR   5 0 0
MICROSOFT CORP COMMON STOCK 594918104 7,726 33,176 SH   SOLE   32,058 0 1,118
MONDELEZ INTL INC CL A COMMON STOCK 609207105 1,262 23,012 SH   SOLE   23,012 0 0
NAVIENT CORP COMMON STOCK 63938C108 177 12,075 SH   SOLE   12,075 0 0
NEXTERA ENERGY INC COMMON STOCK 65339F101 1,328 16,940 SH   SOLE   16,940 0 0
NICOLET BANKSHARES INC COMMON STOCK 65406E102 65,855 934,905 SH   OTR   0 0 934,905
NIKE INC COMMON STOCK 654106103 919 11,056 SH   SOLE   11,056 0 0
NORFOLK SOUTHN CORP COMMON STOCK 655844108 844 4,027 SH   SOLE   4,027 0 0
NVIDIA CORP COMMON STOCK 67066G104 1,585 13,060 SH   SOLE   13,060 0 0
O REILLY AUTOMOTIVE INC COMMON STOCK 67103H107 276 392 SH   SOLE   392 0 0
ORACLE CORPORATION COMMON STOCK 68389X105 478 7,834 SH   SOLE   7,834 0 0
PALO ALTO NETWORKS INC COMMON STOCK 697435105 1,348 8,228 SH   SOLE   8,228 0 0
PAYPAL HLDGS INC COMMON STOCK 70450Y103 214 2,484 SH   SOLE   2,484 0 0
PEPSICO INC COMMON STOCK 713448108 1,507 9,230 SH   SOLE   9,230 0 0
PFIZER INC COMMON STOCK 717081103 0 9 SH   OTR   9 0 0
PFIZER INC COMMON STOCK 717081103 1,840 42,054 SH   SOLE   41,463 0 591
PHILIP MORRIS INTL INC COMMON STOCK 718172109 643 7,742 SH   SOLE   7,579 0 163
PRINCIPAL FINL GROUP INC COMMON STOCK 74251V102 463 6,418 SH   SOLE   6,418 0 0
PROCTER & GAMBLE CO COMMON STOCK 742718109 2,244 17,773 SH   SOLE   17,597 0 176
PROSHARES S&P 500 DIVIDEND ARISTOCRATS ETF OTHER 74348A467 232 2,900 SH   SOLE   2,900 0 0
QUALCOMM INC COMMON STOCK 747525103 262 2,321 SH   SOLE   2,321 0 0
RAYTHEON TECHNOLOGIES CORP COMMON STOCK 75513E101 256 3,123 SH   SOLE   3,123 0 0
ROCHE HOLDING AG ADR COMMON STOCK 771195104 262 6,446 SH   SOLE   6,446 0 0
RPM INTERNATIONAL INC COMMON STOCK 749685103 220 2,635 SH   SOLE   2,635 0 0
SALESFORCE, INC. COMMON STOCK 79466L302 1,467 10,196 SH   SOLE   10,196 0 0
SCHLUMBERGER LTD COMMON STOCK 806857108 610 16,996 SH   SOLE   16,996 0 0
SCHNEIDER NATIONAL INC COMMON STOCK 80689H102 1,847 91,000 SH   SOLE   91,000 0 0
SCHWAB CHARLES CORP COMMON STOCK 808513105 392 5,460 SH   SOLE   5,460 0 0
SCHWAB EMERG MARKETS EQUITY ETF OTHER 808524706 381 17,007 SH   SOLE   17,007 0 0
SCHWAB INTERNATIONAL EQUITY ETF OTHER 808524805 313 11,113 SH   SOLE   11,113 0 0
SPDR PORTFOLIO DEVELOPED WORLD EX-US ETF OTHER 78463X889 753 29,171 SH   SOLE   29,171 0 0
SPDR PORTFOLIO S&P 500 GROWTH ETF OTHER 78464A409 22,127 441,648 SH   SOLE   439,826 0 1,822
SPDR PORTFOLIO S&P 500 VALUE ETF OTHER 78464A508 38,290 1,110,182 SH   SOLE   1,106,939 0 3,243
SPDR PORTFOLIO S&P 500 VALUE ETF OTHER 78464A508 24 706 SH   OTR   706 0 0
SPDR S&P 500 ETF TRUST OTHER 78462F103 6,831 19,124 SH   SOLE   18,873 0 251
SPDR S&P 500 ETF TRUST OTHER 78462F103 146 408 SH   OTR   408 0 0
SPDR S&P DIVIDEND OTHER 78464A763 526 4,715 SH   SOLE   4,715 0 0
SPDR S&P MIDCAP 400 ETF TR OTHER 78467Y107 323 804 SH   SOLE   804 0 0
SS&C TECHNOLOGIES HLDGS INC COMMON STOCK 78467J100 275 5,760 SH   SOLE   5,760 0 0
STARBUCKS CORP COMMON STOCK 855244109 474 5,624 SH   SOLE   5,624 0 0
STRYKER CORP COMMON STOCK 863667101 259 1,278 SH   SOLE   1,278 0 0
SYNOPSYS INC COMMON STOCK 871607107 208 682 SH   SOLE   682 0 0
T ROWE PRICE GROUP INC COMMON STOCK 74144T108 339 3,226 SH   SOLE   3,226 0 0
THERMO FISHER SCIENTIFIC INC COMMON STOCK 883556102 1,247 2,458 SH   SOLE   2,458 0 0
TJX COS INC COMMON STOCK 872540109 863 13,900 SH   SOLE   13,900 0 0
TRUIST FINL CORP COMMON STOCK 89832Q109 901 20,691 SH   SOLE   20,691 0 0
UNION PAC CORP COMMON STOCK 907818108 689 3,536 SH   SOLE   3,536 0 0
UNITED PARCEL SVC INC COMMON STOCK 911312106 521 3,227 SH   SOLE   3,227 0 0
UNITEDHEALTH GROUP INC COMMON STOCK 91324P102 1,130 2,238 SH   SOLE   2,238 0 0
US BANCORP DEL COMMON STOCK 902973304 205 5,072 SH   SOLE   5,072 0 0
VANGUARD BD INDEX FDS ULTRA SHORT BD ETF OTHER 92203C303 462 9,430 SH   SOLE   9,430 0 0
VANGUARD FTSE DEVELOPED MARKETS OTHER 921943858 5,793 159,334 SH   SOLE   159,334 0 0
VANGUARD FTSE DEVELOPED MARKETS OTHER 921943858 14 376 SH   OTR   376 0 0
VANGUARD FTSE EMERGING MARKETS ETF OTHER 922042858 505 13,849 SH   SOLE   13,849 0 0
VANGUARD FTSE EMERGING MARKETS ETF OTHER 922042858 4 105 SH   OTR   105 0 0
VANGUARD GROWTH ETF OTHER 922908736 1,484 6,937 SH   SOLE   6,937 0 0
VANGUARD HEALTH CARE ETF OTHER 92204A504 465 2,078 SH   SOLE   2,078 0 0
VANGUARD INFORMATION TECHNOLOGY ETF OTHER 92204A702 244 794 SH   SOLE   794 0 0
VANGUARD LARGE-CAP ETF OTHER 922908637 1,706 10,430 SH   SOLE   10,430 0 0
VANGUARD MID-CAP ETF OTHER 922908629 452 2,404 SH   SOLE   2,404 0 0
VANGUARD MID-CAP VALUE INDEX OTHER 922908512 278 2,279 SH   SOLE   2,279 0 0
VANGUARD S&P 500 ETF OTHER 922908363 3,471 10,574 SH   SOLE   10,574 0 0
VANGUARD S&P 500 GROWTH INDX ETF OTHER 921932505 683 3,275 SH   SOLE   3,275 0 0
VANGUARD SMALL-CAP ETF OTHER 922908751 208 1,216 SH   SOLE   1,216 0 0
VANGUARD TOTAL BOND MARKET ETF OTHER 921937835 13,012 182,424 SH   SOLE   182,424 0 0
VANGUARD TOTAL STOCK MARKET ETF OTHER 922908769 1,290 7,190 SH   SOLE   7,190 0 0
VANGUARD TOTAL STOCK MARKET ETF OTHER 922908769 99 553 SH   OTR   553 0 0
VANGUARD VALUE ETF OTHER 922908744 3,390 27,450 SH   SOLE   26,883 0 567
VERIZON COMMUNICATIONS INC COMMON STOCK 92343V104 381 10,046 SH   SOLE   10,046 0 0
VERTEX PHARMACEUTICALS INC COMMON STOCK 92532F100 262 906 SH   SOLE   906 0 0
VISA INC CL A COMMON STOCK 92826C839 869 4,891 SH   SOLE   4,891 0 0
WALMART INC COMMON STOCK 931142103 798 6,155 SH   SOLE   5,155 0 1,000
WEC ENERGY GROUP INC COMMON STOCK 92939U106 2,190 24,488 SH   SOLE   24,488 0 0
WELLS FARGO & COMPANY COMMON STOCK 949746101 966 24,008 SH   SOLE   24,008 0 0
WISDOMTREE L/C DIVIDEND FUND OTHER 97717W307 253 4,584 SH   SOLE   4,584 0 0
WYNDHAM HOTELS & RESORTS INC COMMON STOCK 98311A105 423 6,900 SH   SOLE   6,900 0 0
YUM! BRANDS INC COMMON STOCK 988498101 345 3,244 SH   SOLE   3,244 0 0
ZIMMER BIOMET HOLDINGS, INC. COMMON STOCK 98956P102 741 7,092 SH   SOLE   7,092 0 0