Latest Institutional Purchases of Alphabet Inc. (GOOG)
This list provides information on the latest institutional transactions involving Alphabet Inc. (GOOG) stock that were buys. The list includes the name of the institution, the number of shares exchanged, the range of values for the transaction, and the number of shares held by the institution after the purchase has occurred.
| Report Date | Institution (Fund) | Operation | Option | Shares change | Value Range | Shares Held | Trade History |
|---|---|---|---|---|---|---|---|
|
Jan 13, 2026
Q4 2025
|
Mayflower Financial Advisors, LLC
|
BUY
|
- |
51+ 0.15% |
$12.1K - $14.9K
|
34.3K
$9.8M
|
|
|
Jan 12, 2026
Q4 2025
|
Horizon Financial Services, LLC
|
BUY
|
- |
51+ 11.59% |
$12.1K - $14.9K
|
491
$140K
|
|
|
Jan 08, 2026
Q4 2025
|
Lincoln Capital LLC
|
BUY
|
- |
51+ 0.41% |
$12.1K - $14.9K
|
12.5K
$3.56M
|
|
|
Jan 16, 2026
Q4 2025
|
Kavar Capital Partners Group, LLC
Leawood, KS |
BUY
|
- |
45+ 0.78% |
$10.7K - $13.1K
|
5.79K
$1.65M
|
|
|
Jan 15, 2026
Q4 2025
|
One Plus One Wealth Management, LLC
|
BUY
|
- |
44+ 1.59% |
$10.4K - $12.8K
|
2.8K
$801K
|
|
|
Jan 20, 2026
Q4 2025
|
Toth Financial Advisory Corp
|
BUY
|
- |
42+ 0.79% |
$9.97K - $12.3K
|
5.37K
$1.53M
|
|
|
Jan 16, 2026
Q4 2025
|
First Community Trust Na
|
BUY
|
- |
42+ 0.33% |
$9.97K - $12.3K
|
12.7K
$3.64M
|
|
|
Jan 14, 2026
Q4 2025
|
Longview Financial Advisors LLC
San Rafael, CA |
BUY
|
- |
40New |
$9.5K - $11.7K
|
40
$11.4K
|
|
|
Jan 06, 2026
Q4 2025
|
Shanker Valleau Wealth Advisors, Inc.
|
BUY
|
- |
40+ 2.78% |
$9.5K - $11.7K
|
1.48K
$422K
|
|
|
Jan 02, 2026
Q4 2025
|
Boltwood Capital Management
|
BUY
|
- |
40+ 1.48% |
$9.5K - $11.7K
|
2.75K
$785K
|
|
|
Jan 07, 2026
Q4 2025
|
Sandbox Financial Partners, LLC
Bethesda, MD |
BUY
|
- |
38+ 0.37% |
$9.02K - $11.1K
|
10.4K
$2.97M
|
|
|
Jan 07, 2026
Q4 2025
|
American National Bank Of Texas
Richardson, TX |
BUY
|
- |
38+ 1.03% |
$9.02K - $11.1K
|
3.73K
$1.07M
|
|
|
Jan 16, 2026
Q4 2025
|
Aspire Capital Advisors LLC
Seattle, WA |
BUY
|
- |
35+ 2.22% |
$8.31K - $10.2K
|
1.61K
$460K
|
|
|
Jan 12, 2026
Q4 2025
|
Accelerate Investment Advisors LLC
Aliso Viejo, CA |
BUY
|
- |
34+ 1.09% |
$8.07K - $9.92K
|
3.17K
$904K
|
|
|
Jan 20, 2026
Q4 2025
|
Accel Wealth Management
|
BUY
|
- |
33+ 0.82% |
$7.84K - $9.63K
|
4.07K
$1.16M
|
|
|
Jan 13, 2026
Q4 2025
|
Avaii Wealth Management, LLC
Appleton, WI |
BUY
|
- |
32+ 2.28% |
$7.6K - $9.34K
|
1.44K
$410K
|
|
|
Jan 09, 2026
Q4 2025
|
Chickasaw Capital Management LLC
|
BUY
|
- |
31+ 0.18% |
$7.36K - $9.04K
|
17K
$4.86M
|
|
|
Jan 16, 2026
Q4 2025
|
Bay Bridge Capital Group, LLC
Pleasanton, CA |
BUY
|
- |
30+ 3.41% |
$7.12K - $8.75K
|
911
$260K
|
|
|
Jan 09, 2026
Q4 2025
|
Friday Financial
Dubuque, IA |
BUY
|
- |
29+ 1.81% |
$6.89K - $8.46K
|
1.64K
$467K
|
|
|
Jan 16, 2026
Q4 2025
|
Melfa Wealth Management, LLC
Westborough, MA |
BUY
|
- |
27+ 1.41% |
$6.41K - $7.88K
|
1.94K
$554K
|
|
|
Jan 12, 2026
Q4 2025
|
National Wealth Management Group, LLC
Cincinnati, OH |
BUY
|
- |
27+ 0.89% |
$6.41K - $7.88K
|
3.06K
$875K
|
|
|
Jan 06, 2026
Q4 2025
|
Canal Capital Management, LLC
|
BUY
|
- |
26+ 0.31% |
$6.17K - $7.59K
|
8.34K
$2.38M
|
|
|
Jan 14, 2026
Q4 2025
|
Wealthcare Capital Partners, LLC
West Chester, PA |
BUY
|
- |
25+ 1.26% |
$5.94K - $7.29K
|
2.01K
$574K
|
|
|
Jan 13, 2026
Q4 2025
|
Lionshead Wealth Management, LLC
New York, NY |
BUY
|
- |
25+ 0.94% |
$5.94K - $7.29K
|
2.68K
$765K
|
|
|
Jan 12, 2026
Q4 2025
|
Optivise Advisory Services LLC
Franklin, TN |
BUY
|
- |
25+ 2.68% |
$5.94K - $7.29K
|
957
$273K
|
|
|
Jan 08, 2026
Q4 2025
|
Tompkins Financial Corp
|
BUY
|
- |
25+ 0.58% |
$5.94K - $7.29K
|
4.31K
$1.23M
|
|
|
Jan 14, 2026
Q4 2025
|
Verum Partners LLC
Charlotte, NC |
BUY
|
- |
24+ 0.42% |
$5.7K - $7K
|
5.76K
$1.64M
|
|
|
Jan 16, 2026
Q4 2025
|
Vista Investment Partners LLC
Oklahoma City, OK |
BUY
|
- |
23+ 0.67% |
$5.46K - $6.71K
|
3.46K
$988K
|
|
|
Jan 14, 2026
Q4 2025
|
Wealth Quarterback LLC
Toms River, NJ |
BUY
|
- |
23+ 1.92% |
$5.46K - $6.71K
|
1.22K
$349K
|
|
|
Jan 06, 2026
Q4 2025
|
Goal Fusion Wealth Management, LLC
|
BUY
|
- |
22+ 1.46% |
$5.22K - $6.42K
|
1.52K
$435K
|
|
|
Jan 13, 2026
Q4 2025
|
Stephens Consulting, LLC
Flint, MI |
BUY
|
- |
20+ 15.15% |
$4.75K - $5.83K
|
152
$43.4K
|
|
|
Jan 07, 2026
Q4 2025
|
Puff Wealth Management, LLC
Haddonfield, NJ |
BUY
|
- |
19+ 0.49% |
$4.51K - $5.54K
|
3.89K
$1.11M
|
|
|
Jan 16, 2026
Q4 2025
|
Swp Financial LLC
San Diego, CA |
BUY
|
- |
18+ 2.09% |
$4.27K - $5.25K
|
878
$251K
|
|
|
Jan 15, 2026
Q4 2025
|
Hengehold Capital Management LLC
|
BUY
|
- |
18+ 0.18% |
$4.27K - $5.25K
|
9.83K
$2.81M
|
|
|
Jan 06, 2026
Q4 2025
|
Great Oak Capital Partners, LLC
South Easton, MA |
BUY
|
- |
18+ 0.67% |
$4.27K - $5.25K
|
2.71K
$775K
|
|
|
Jan 12, 2026
Q4 2025
|
Nerd Wallet Wealth Partners, LLC
New York, NY |
BUY
|
- |
17+ 0.34% |
$4.04K - $4.96K
|
5K
$1.43M
|
|
|
Jan 15, 2026
Q4 2025
|
Krs Capital Management, LLC
|
BUY
|
- |
15+ 0.19% |
$3.56K - $4.38K
|
8.1K
$2.31M
|
|
|
Jan 14, 2026
Q4 2025
|
Cypress Financial Planning LLC
|
BUY
|
- |
14+ 0.65% |
$3.32K - $4.08K
|
2.17K
$620K
|
|
|
Jan 12, 2026
Q4 2025
|
Tlwm
San Antonio, TX |
BUY
|
- |
14+ 0.87% |
$3.32K - $4.08K
|
1.62K
$462K
|
|
|
Jan 13, 2026
Q4 2025
|
New Covenant Trust Company, N.A.
Jeffersonville, IN |
BUY
|
- |
12+ 0.26% |
$2.85K - $3.5K
|
4.62K
$1.32M
|
|
|
Jan 14, 2026
Q4 2025
|
Nova Wealth Management, Inc.
Bonita Springs, FL |
BUY
|
- |
10+ 2.19% |
$2.37K - $2.92K
|
466
$133K
|
|
|
Jan 12, 2026
Q4 2025
|
Roble, Belko & Company, Inc
Sewickley, PA |
BUY
|
- |
10+ 0.35% |
$2.37K - $2.92K
|
2.89K
$824K
|
|
|
Jan 08, 2026
Q4 2025
|
Mkt Advisors LLC
Escondido, CA |
BUY
|
- |
10+ 0.27% |
$2.37K - $2.92K
|
3.7K
$1.06M
|
|
|
Jan 08, 2026
Q4 2025
|
Ddfg, Inc
Thousand Oaks, CA |
BUY
|
- |
10+ 0.15% |
$2.37K - $2.92K
|
6.87K
$1.96M
|
|
|
Jan 15, 2026
Q4 2025
|
Rhs Financial, LLC
|
BUY
|
- |
8+ 0.74% |
$1.9K - $2.33K
|
1.1K
$313K
|
|
|
Jan 20, 2026
Q4 2025
|
Cv Advisors LLC
Aventura, FL |
BUY
|
- |
7+ 0.05% |
$1.66K - $2.04K
|
14K
$4M
|
|
|
Jan 12, 2026
Q4 2025
|
Arbor Wealth Advisors LLC
Troy, MI |
BUY
|
- |
7+ 0.26% |
$1.66K - $2.04K
|
2.7K
$770K
|
|
|
Jan 12, 2026
Q4 2025
|
Sentinel Pension Advisors Inc
Wakefield, MA |
BUY
|
- |
6+ 0.44% |
$1.42K - $1.75K
|
1.38K
$393K
|
|
|
Jan 07, 2026
Q4 2025
|
Vigilare Wealth Management
|
BUY
|
- |
6+ 0.22% |
$1.42K - $1.75K
|
2.68K
$767K
|
|
|
Jan 13, 2026
Q4 2025
|
Synergy Asset Management, LLC
Bellevue, WA |
BUY
|
- |
5+ 0.29% |
$1.19K - $1.46K
|
1.71K
$489K
|
|