Institutional shares held 68.3 Million
383K calls
343K puts
Total value of holdings $41M
$229K calls
$205K puts
Market Cap $77.7M
129,477,000 Shares Out.
Institutional ownership 52.74%
# of Institutions 167


Latest Institutional Activity in GPRO

Top Purchases

Q1 2025
Cerity Partners LLC Shares Held: 121K ($72.7K)
Q1 2025
Wealth Enhancement Advisory Services, LLC Shares Held: 76.2K ($45.7K)
Q1 2025
Pallas Capital Advisors LLC Shares Held: 26.9K ($16.2K)
Q1 2025
Merit Financial Group, LLC Shares Held: 22.2K ($13.3K)
Q1 2025
Parallel Advisors, LLC Shares Held: 1.04K ($624)

Top Sells

Q1 2025
Sg Americas Securities, LLC Shares Held: 58.2K ($34.9K)
Q1 2025
Rhumbline Advisers Shares Held: 184K ($110K)
Q1 2025
Gemmer Asset Management LLC Shares Held: 10.9K ($6.55K)
Q1 2025
Golden State Wealth Management, LLC Shares Held: 100 ($60)
Q1 2025
Allworth Financial LP Shares Held: 441 ($265)

About GPRO

GoPro, Inc. develops and sells cameras, mountable and wearable accessories, and subscription services and software in the United States and internationally. The company offers cloud connected HERO10 Black, HERO9 Black, and HERO8 Black waterproof cameras; MAX, a 360-degree waterproof camera; GoPro, a subscription service that includes full access to the Quik app, cloud storage supporting source video and photo quality, camera replacement, and damage protection; Quik subscription provides access to editing tools, which allows users to edit photos, videos, and create cinematic stories; and Quik app, a mobile app that enable users to get their favorite photos and videos with footage from any phone or camera. It also offers mounts and accessories comprising equipment-based mounts consisting of helmet, handlebar, roll bar, and tripod mounts that enable consumers to wear the mount on their bodies, such as wrist housings, magnetic swivel clips, chest harnesses, and head straps; media, display, and light mods; spare batteries, dive filters, and charging accessories and cables; and lifestyle gears. In addition, the company provides mobile and web applications that provides media workflow for archiving, editing, multi-clip story creation, and sharing content on the fly. GoPro, Inc. markets and sells its products through retailers and distributors, as well as through its GoPro.com website. The company was formerly known as Woodman Labs, Inc. and changed its name to GoPro, Inc. in February 2014. GoPro, Inc. was founded in 2002 and is headquartered in San Mateo, California.


Insider Transactions at GPRO

Insider Transaction List

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Date Insider Transaction Ownership Type Shares Traded Value / Price
View All Transactions

Last 12 Months Summary

Buy / Acquisition
975K Shares
From 10 Insiders
Grant, award, or other acquisition 975K shares
Sell / Disposition
468K Shares
From 8 Insiders
Payment of exercise price or tax liability 167K shares
Open market or private sale 289K shares
Bona fide gift 11.8K shares

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P - Open market or private purchase×
S - Open market or private sale×
V - Transaction voluntarily reported earlier than required×
A - Grant, award, or other acquisition×
D - Sale (or disposition) back to the issuer×
F - Payment of exercise price or tax liability×
I - Discretionary transaction×
M - Exercise of conversion of derivative security×
C - Conversion of derivative security×
E - Expiration of short derivative position×
H - Expiration (or cancellation) of long derivative position with value received×
O - Exercise of out-of-the-money derivative securities×
X - Exercise of in-the-money or at-the-money derivatives securities×
G - Bona fide gift×
L - Small Acquisition×
W - Acquisition or disposition by will or laws×
Z - Deposit into or withdrawal from voting trust×
J - Other acquisition or disposition×
K - Transaction in equity swap or similar instrument×
U - Disposition due to a tender of shares in a change of control transaction×
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