Latest Institutional Transactions on Service Now, Inc. (NOW)
This table provides information on the latest institutional transactions involving Service Now, Inc. (NOW) stock. The table includes the name of the institution, the type of operation (buy or sell), whether options were involved, the number of shares exchanged, the range of values for the transaction, and the number of shares held by the institution after the transaction has occurred.
| Report Date | Institution (Fund) | Operation | Option | Shares change | Value Range | Shares Held | Trade History |
|---|---|---|---|---|---|---|---|
|
Oct 16, 2025
Q3 2025
|
Trust CO Of Toledo Na
Holland, OH |
BUY
|
- |
126+ 20.13% |
$107K - $132K
|
752
$629K
|
|
|
Oct 16, 2025
Q3 2025
|
Highland Capital Management, LLC
|
SELL
|
- |
-1.23K- 39.16% |
$1.04M - $1.28M
|
1.91K
$1.59M
|
|
|
Oct 16, 2025
Q3 2025
|
Ami Asset Management Corp
|
SELL
|
- |
-1.47K- 3.69% |
$1.25M - $1.53M
|
38.3K
$32M
|
|
|
Oct 16, 2025
Q3 2025
|
Krs Capital Management, LLC
|
BUY
|
- |
26+ 3.42% |
$22.1K - $27.2K
|
786
$657K
|
|
|
Oct 16, 2025
Q3 2025
|
Hudson Valley Investment Advisors Inc
|
BUY
|
- |
294+ 5.37% |
$250K - $307K
|
5.77K
$4.83M
|
|
|
Oct 16, 2025
Q3 2025
|
Sws Partners
|
BUY
|
- |
487+ 17.9% |
$414K - $509K
|
3.21K
$2.68M
|
|
|
Oct 16, 2025
Q3 2025
|
Nvwm, LLC
|
BUY
|
- |
13+ 1.21% |
$11.1K - $13.6K
|
1.09K
$909K
|
|
|
Oct 16, 2025
Q3 2025
|
Burney CO
Reston, VA |
SELL
|
- |
-55- 1.95% |
$46.8K - $57.5K
|
2.77K
$2.32M
|
|
|
Oct 16, 2025
Q3 2025
|
Weatherly Asset Management L. P.
|
BUY
|
- |
52+ 0.7% |
$44.2K - $54.3K
|
7.49K
$6.26M
|
|
|
Oct 16, 2025
Q3 2025
|
Hbw Advisory Services LLC
|
BUY
|
- |
344+ 16.44% |
$293K - $359K
|
2.44K
$2.04M
|
|
|
Oct 16, 2025
Q3 2025
|
Beacon Investment Advisory Services, Inc.
|
BUY
|
- |
10.8K+ 685.92% |
$9.16M - $11.3M
|
12.3K
$10.3M
|
|
|
Oct 16, 2025
Q3 2025
|
Richwood Investment Advisors, LLC
|
SELL
|
- |
-144- 2.67% |
$123K - $150K
|
5.26K
$4.4M
|
|
|
Oct 16, 2025
Q3 2025
|
Halbert Hargrove Global Advisors, LLC
|
BUY
|
- |
21New |
$17.9K - $21.9K
|
21
$17.6K
|
|
|
Oct 16, 2025
Q3 2025
|
New Hampshire Trust
Concord, NH |
BUY
|
- |
20+ 3.58% |
$17K - $20.9K
|
578
$483K
|
|
|
Oct 16, 2025
Q3 2025
|
Darwin Advisors, LLC
|
BUY
|
- |
8+ 3.54% |
$6.81K - $8.36K
|
234
$196K
|
|
|
Oct 16, 2025
Q3 2025
|
Fulton Breakefield Broenniman LLC
|
BUY
|
- |
12KNew |
$10.2M - $12.6M
|
12K
$10.1M
|
|
|
Oct 16, 2025
Q3 2025
|
Willner & Heller, LLC
|
BUY
|
- |
45+ 6.8% |
$38.3K - $47K
|
707
$591K
|
|
|
Oct 16, 2025
Q3 2025
|
180 Wealth Advisors, LLC
|
BUY
|
- |
26+ 2.01% |
$22.1K - $27.2K
|
1.32K
$1.1M
|
|
|
Oct 16, 2025
Q3 2025
|
Carnegie Capital Asset Management, LLC
|
BUY
|
- |
72+ 15.69% |
$61.3K - $75.2K
|
531
$444K
|
|
|
Oct 16, 2025
Q3 2025
|
Castle Rock Wealth Management, LLC
|
BUY
|
- |
90+ 3.29% |
$76.6K - $94K
|
2.83K
$2.36M
|
|
|
Oct 16, 2025
Q3 2025
|
Hengehold Capital Management LLC
|
BUY
|
- |
3+ 0.99% |
$2.55K - $3.13K
|
306
$256K
|
|
|
Oct 16, 2025
Q3 2025
|
Smallwood Wealth Investment Management, LLC
Red Bank, NJ |
BUY
|
- |
2+ 4.0% |
$1.7K - $2.09K
|
52
$43.5K
|
|
|
Oct 16, 2025
Q3 2025
|
Apollon Wealth Management, LLC
Mount Pleasant, SC |
BUY
|
- |
154+ 1.89% |
$131K - $161K
|
8.3K
$6.94M
|
|
|
Oct 15, 2025
Q3 2025
|
Plancorp, LLC
|
SELL
|
- |
-30- 6.54% |
$25.5K - $31.3K
|
429
$359K
|
|
|
Oct 15, 2025
Q3 2025
|
Davenport & CO LLC
|
SELL
|
- |
-143- 0.12% |
$122K - $149K
|
115K
$96M
|
|
|
Oct 15, 2025
Q3 2025
|
Vontobel Holding Ltd.
|
SELL
|
- |
-55.8K- 22.37% |
$47.5M - $58.3M
|
194K
$162M
|
|
|
Oct 15, 2025
Q3 2025
|
Optas, LLC
|
BUY
|
- |
71+ 7.01% |
$60.4K - $74.2K
|
1.08K
$906K
|
|
|
Oct 15, 2025
Q3 2025
|
Petredis Investment Advisors LLC
Warrendale, PA |
BUY
|
- |
67+ 1.04% |
$57K - $70K
|
6.54K
$5.46M
|
|
|
Oct 15, 2025
Q3 2025
|
Swedbank Ab
Stockholm, V7 |
BUY
|
- |
44.3K+ 5.86% |
$37.7M - $46.3M
|
800K
$669M
|
|
|
Oct 15, 2025
Q3 2025
|
Albert D Mason Inc
|
BUY
|
- |
67+ 6.31% |
$57K - $70K
|
1.13K
$943K
|
|
|
Oct 15, 2025
Q3 2025
|
Hanson & Doremus Investment Management
|
SELL
|
- |
-148- 32.24% |
$126K - $155K
|
311
$260K
|
|
|
Oct 15, 2025
Q3 2025
|
Global X Japan Co., Ltd.
Chiyoda Ku, Tokyo, M0 |
BUY
|
- |
1.63K+ 5613.79% |
$1.39M - $1.7M
|
1.66K
$1.38M
|
|
|
Oct 15, 2025
Q3 2025
|
Founders Financial Securities LLC
|
BUY
|
- |
114+ 42.22% |
$97K - $119K
|
384
$321K
|
|
|
Oct 15, 2025
Q3 2025
|
Symmetry Partners, LLC
|
BUY
|
- |
33+ 15.71% |
$28.1K - $34.5K
|
243
$203K
|
|
|
Oct 15, 2025
Q3 2025
|
Triangle Securities Wealth Management
|
BUY
|
- |
29+ 1.77% |
$24.7K - $30.3K
|
1.67K
$1.4M
|
|
|
Oct 15, 2025
Q3 2025
|
Martin Capital Advisors, LLP
|
BUY
|
- |
128+ 52.89% |
$109K - $134K
|
370
$309K
|
|
|
Oct 15, 2025
Q3 2025
|
Private Trust CO Na
|
SELL
|
- |
-110- 13.46% |
$93.6K - $115K
|
707
$591K
|
|
|
Oct 15, 2025
Q3 2025
|
Pensionmark Financial Group, LLC
Santa Barbara, CA |
BUY
|
- |
59+ 0.63% |
$50.2K - $61.6K
|
9.37K
$7.83M
|
|
|
Oct 15, 2025
Q3 2025
|
Fiduciary Planning LLC
Coral Springs, FL |
BUY
|
- |
3+ 1.06% |
$2.55K - $3.13K
|
286
$239K
|
|
|
Oct 15, 2025
Q3 2025
|
Tritonpoint Wealth, LLC
Chevy Chase, MD |
BUY
|
- |
1.62K+ 58.8% |
$1.38M - $1.7M
|
4.39K
$3.67M
|
|
|
Oct 15, 2025
Q3 2025
|
Brady Martz Wealth Solutions, LLC
Grand Forks, ND |
BUY
|
- |
11+ 1.32% |
$9.36K - $11.5K
|
842
$704K
|
|
|
Oct 15, 2025
Q3 2025
|
Brookstone Capital Management
|
BUY
|
- |
1.63K+ 10.4% |
$1.38M - $1.7M
|
17.3K
$14.4M
|
|
|
Oct 15, 2025
Q3 2025
|
Norden Group LLC
Provo, UT |
SELL
|
- |
-222- 4.53% |
$189K - $232K
|
4.68K
$3.91M
|
|
|
Oct 15, 2025
Q3 2025
|
Harbor Capital Advisors, Inc.
|
BUY
|
- |
78+ 1.72% |
$66.4K - $81.5K
|
4.61K
$3.85M
|
|
|
Oct 15, 2025
Q3 2025
|
Robbins Farley LLC
Manchester, NH |
BUY
|
- |
58New |
$49.3K - $60.6K
|
58
$48.5K
|
|
|
Oct 15, 2025
Q3 2025
|
Cornercap Investment Counsel Inc
Atlanta, GA |
SELL
|
- |
-10- 1.27% |
$8.51K - $10.4K
|
777
$649K
|
|
|
Oct 15, 2025
Q3 2025
|
Zwj Investment Counsel Inc
|
SELL
|
- |
-176- 39.02% |
$150K - $184K
|
275
$230K
|
|
|
Oct 15, 2025
Q3 2025
|
Enterprise Financial Services Corp
Clayton, MO |
BUY
|
- |
108+ 22.93% |
$91.9K - $113K
|
579
$484K
|
|
|
Oct 15, 2025
Q3 2025
|
Milestone Asset Management, LLC
Pittsburgh, PA |
SELL
|
- |
-7- 1.11% |
$5.96K - $7.31K
|
624
$522K
|
|
|
Oct 15, 2025
Q3 2025
|
Gemmer Asset Management LLC
|
BUY
|
- |
85+ 0.35% |
$72.3K - $88.8K
|
24.1K
$20.2M
|
|