Latest Institutional Purchases of Service Now, Inc. (NOW)
This list provides information on the latest institutional transactions involving Service Now, Inc. (NOW) stock that were buys. The list includes the name of the institution, the number of shares exchanged, the range of values for the transaction, and the number of shares held by the institution after the purchase has occurred.
| Report Date | Institution (Fund) | Operation | Option | Shares change | Value Range | Shares Held | Trade History |
|---|---|---|---|---|---|---|---|
|
Dec 15, 2025
Q3 2025
|
Fny Investment Advisers, LLC
|
BUY
|
- |
118+ 29.95% |
$100K - $123K
|
512
$428K
|
|
|
Nov 04, 2025
Q3 2025
|
Axs Investments LLC
Port Chester, NY |
BUY
|
- |
117+ 3.8% |
$99.6K - $122K
|
3.2K
$2.67M
|
|
|
Oct 17, 2025
Q3 2025
|
Institute For Wealth Management, Llc.
|
BUY
|
- |
117+ 3.76% |
$99.6K - $122K
|
3.23K
$2.7M
|
|
|
Nov 14, 2025
Q3 2025
|
Moors & Cabot, Inc.
Boston, MA |
BUY
|
- |
116+ 1.26% |
$98.7K - $121K
|
9.36K
$7.82M
|
|
|
Oct 14, 2025
Q3 2025
|
True North Advisors, LLC
|
BUY
|
- |
116+ 25.61% |
$98.7K - $121K
|
569
$476K
|
|
|
Oct 23, 2025
Q3 2025
|
Cx Institutional
|
BUY
|
- |
114+ 9.74% |
$97K - $119K
|
1.29K
$1.07M
|
|
|
Oct 15, 2025
Q3 2025
|
Founders Financial Securities LLC
|
BUY
|
- |
114+ 42.22% |
$97K - $119K
|
384
$321K
|
|
|
Dec 02, 2025
Q3 2025
|
Ifp Advisors, Inc
|
BUY
|
- |
113+ 2.36% |
$96.1K - $118K
|
4.91K
$4.1M
|
|
|
Nov 17, 2025
Q3 2025
|
Harvest Investment Services, LLC
|
BUY
|
- |
113+ 52.07% |
$96.1K - $118K
|
330
$276K
|
|
|
Oct 21, 2025
Q3 2025
|
Values First Advisors, Inc.
|
BUY
|
- |
113+ 23.4% |
$96.1K - $118K
|
596
$498K
|
|
|
Nov 14, 2025
Q3 2025
|
Prosperity Wealth Management, Inc.
San Ramon, CA |
BUY
|
- |
112+ 19.44% |
$95.3K - $117K
|
688
$575K
|
|
|
Nov 10, 2025
Q3 2025
|
Advyzon Investment Management, LLC
Lisle, IL |
BUY
|
- |
112+ 25.69% |
$95.3K - $117K
|
548
$458K
|
|
|
Oct 30, 2025
Q3 2025
|
Leelyn Smith, LLC
Geneva, IL |
BUY
|
- |
112+ 4.28% |
$95.3K - $117K
|
2.73K
$2.28M
|
|
|
Nov 03, 2025
Q3 2025
|
Valeo Financial Advisors, LLC
|
BUY
|
- |
111+ 4.41% |
$94.4K - $116K
|
2.63K
$2.2M
|
|
|
Nov 12, 2025
Q3 2025
|
Mario Gabelli
Gamco Investors, Inc. Et Al | Rye, Ny
|
BUY
|
- |
109+ 2.28% |
$92.7K - $114K
|
4.9K
$4.09M
|
|
|
Nov 07, 2025
Q3 2025
|
Advisors Capital Management, LLC
Ridgewood, NJ |
BUY
|
- |
109+ 1.16% |
$92.7K - $114K
|
9.49K
$7.93M
|
|
|
Oct 27, 2025
Q3 2025
|
Allen Capital Group, LLC
|
BUY
|
- |
109+ 15.14% |
$92.7K - $114K
|
829
$693K
|
|
|
Nov 07, 2025
Q3 2025
|
Uniting Wealth Partners, LLC
Mission, KS |
BUY
|
- |
105+ 5.25% |
$89.3K - $110K
|
2.11K
$1.76M
|
|
|
Nov 03, 2025
Q3 2025
|
Epg Wealth Management LLC
Atlanta, GA |
BUY
|
- |
105+ 5.91% |
$89.3K - $110K
|
1.88K
$1.57M
|
|
|
Nov 12, 2025
Q3 2025
|
Operose Advisors LLC
Milwaukee, WI |
BUY
|
- |
101New |
$85.9K - $106K
|
101
$84.4K
|
|
|
Nov 12, 2025
Q3 2025
|
Potomac Fund Management Inc /Adv
Miami, FL |
BUY
|
- |
101+ 39.3% |
$85.9K - $106K
|
358
$299K
|
|
|
Nov 20, 2025
Q3 2025
|
Emc Capital Management
Houston, TX |
BUY
|
- |
100+ 66.67% |
$85.1K - $104K
|
250
$209K
|
|
|
Nov 14, 2025
Q3 2025
|
Point72 (Difc) LTD
Dubai, C0 |
BUY
|
CALL |
100New |
$85.1K - $104K
|
100
$83.6K
|
|
|
Nov 12, 2025
Q3 2025
|
Tcg Advisory Services, LLC
Austin, TX |
BUY
|
PUT |
100New |
$85.1K - $104K
|
100
$83.6K
|
|
|
Oct 24, 2025
Q3 2025
|
Citizens Financial Group Inc
|
BUY
|
- |
100+ 0.88% |
$85.1K - $104K
|
11.4K
$9.57M
|
|
|
Oct 20, 2025
Q3 2025
|
Optimum Investment Advisors
|
BUY
|
- |
100+ 40.0% |
$85.1K - $104K
|
350
$293K
|
|
|
Oct 29, 2025
Q3 2025
|
Dynamic Wealth Strategies, LLC
Granite Bay, CA |
BUY
|
- |
97+ 23.21% |
$82.5K - $101K
|
515
$430K
|
|
|
Oct 07, 2025
Q3 2025
|
Sonora Investment Management Group, LLC
Tucson, AZ |
BUY
|
- |
94+ 18.04% |
$80K - $98.2K
|
615
$514K
|
|
|
Nov 14, 2025
Q3 2025
|
Bamco Inc
New York, NY |
BUY
|
- |
93+ 0.19% |
$79.1K - $97.2K
|
50.3K
$42M
|
|
|
Nov 07, 2025
Q3 2025
|
Beta Wealth Group, Inc.
|
BUY
|
- |
93+ 5.95% |
$79.1K - $97.2K
|
1.66K
$1.38M
|
|
|
Oct 20, 2025
Q3 2025
|
Salomon & Ludwin, LLC
|
BUY
|
- |
93New |
$79.1K - $97.2K
|
93
$77.7K
|
|
|
Oct 07, 2025
Q3 2025
|
1620 Investment Advisors, Inc.
Plymouth, MA |
BUY
|
- |
93+ 4650.0% |
$79.1K - $97.2K
|
95
$79.4K
|
|
|
Nov 14, 2025
Q3 2025
|
Prosperity Consulting Group, LLC
|
BUY
|
- |
92+ 8.83% |
$78.3K - $96.1K
|
1.13K
$948K
|
|
|
Nov 07, 2025
Q3 2025
|
Calton & Associates, Inc.
|
BUY
|
- |
92+ 21.9% |
$78.3K - $96.1K
|
512
$428K
|
|
|
Nov 10, 2025
Q3 2025
|
Atomi Financial Group, Inc.
Irvine, CA |
BUY
|
- |
91+ 3.35% |
$77.4K - $95.1K
|
2.8K
$2.34M
|
|
|
Oct 16, 2025
Q3 2025
|
Castle Rock Wealth Management, LLC
|
BUY
|
- |
90+ 3.29% |
$76.6K - $94K
|
2.83K
$2.36M
|
|
|
Nov 14, 2025
Q3 2025
|
Moneta Group Investment Advisors LLC
St Louis, MO |
BUY
|
- |
89+ 4.0% |
$75.7K - $93K
|
2.32K
$1.93M
|
|
|
Nov 13, 2025
Q3 2025
|
Capital Group Investment Management Pte. Ltd.
Raffles Quay, U0 |
BUY
|
- |
89+ 1.81% |
$75.7K - $93K
|
5K
$4.18M
|
|
|
Oct 22, 2025
Q3 2025
|
D.A. Davidson & Co.
|
BUY
|
- |
89+ 0.53% |
$75.7K - $93K
|
17K
$14.2M
|
|
|
Nov 10, 2025
Q3 2025
|
Ameritas Investment Partners, Inc.
Lincoln, NE |
BUY
|
- |
87+ 1.54% |
$74K - $90.9K
|
5.72K
$4.78M
|
|
|
Nov 07, 2025
Q3 2025
|
King Luther Capital Management Corp
Fort Worth, TX |
BUY
|
- |
87+ 8.07% |
$74K - $90.9K
|
1.17K
$974K
|
|
|
Jan 07, 2026
Q3 2025
|
Aventura Private Wealth, LLC
Aventura, FL |
BUY
|
- |
86+ 11.57% |
$73.2K - $89.8K
|
829
$693K
|
|
|
Nov 14, 2025
Q3 2025
|
Aviso Wealth Management
Bellevue, WA |
BUY
|
- |
86+ 9.57% |
$73.2K - $89.8K
|
985
$823K
|
|
|
Nov 04, 2025
Q3 2025
|
Badgley Phelps Wealth Managers, LLC
|
BUY
|
- |
86+ 0.17% |
$73.2K - $89.8K
|
49.9K
$41.7M
|
|
|
Nov 14, 2025
Q3 2025
|
Fairfield, Bush & Co.
Darien, CT |
BUY
|
- |
85+ 6.35% |
$72.3K - $88.8K
|
1.42K
$1.19M
|
|
|
Nov 10, 2025
Q3 2025
|
One River Asset Management, LLC
Stamford, CT |
BUY
|
- |
85New |
$72.3K - $88.8K
|
85
$71K
|
|
|
Oct 27, 2025
Q3 2025
|
Liberty One Investment Management, LLC
|
BUY
|
- |
85+ 22.49% |
$72.3K - $88.8K
|
463
$387K
|
|
|
Oct 15, 2025
Q3 2025
|
Gemmer Asset Management LLC
|
BUY
|
- |
85+ 0.35% |
$72.3K - $88.8K
|
24.1K
$20.2M
|
|
|
Nov 10, 2025
Q3 2025
|
Ever Source Wealth Advisors, LLC
|
BUY
|
- |
82+ 5.82% |
$69.8K - $85.7K
|
1.49K
$1.25M
|
|
|
Oct 31, 2025
Q3 2025
|
Patron Partners, LLC
|
BUY
|
- |
81+ 9.78% |
$68.9K - $84.6K
|
909
$760K
|
|