Insider Transactions in Q4 2025 at Service Now, Inc. (NOW)
Insider Transaction List (Q4 2025)
| Date | Insider | Transaction | Ownership Type | Shares Traded | Value / Price |
|---|---|---|---|---|---|
|
Nov 12
2025
|
William R Mc Dermott Chairman & CEO |
SELL
Payment of exercise price or tax liability
|
Direct |
323
-4.03%
|
$279,072
$864.04 P/Share
|
|
Nov 12
2025
|
William R Mc Dermott Chairman & CEO |
BUY
Exercise of conversion of derivative security
|
Direct |
600
+6.96%
|
-
|
|
Nov 12
2025
|
Paul Fipps President, Global Customer Ops |
SELL
Payment of exercise price or tax liability
|
Direct |
17
-3.13%
|
$14,688
$864.04 P/Share
|
|
Nov 12
2025
|
Paul Fipps President, Global Customer Ops |
BUY
Exercise of conversion of derivative security
|
Direct |
41
+7.02%
|
-
|
|
Nov 12
2025
|
Russell S Elmer General Counsel |
SELL
Payment of exercise price or tax liability
|
Direct |
74
-1.66%
|
$63,936
$864.04 P/Share
|
|
Nov 12
2025
|
Russell S Elmer General Counsel |
BUY
Exercise of conversion of derivative security
|
Direct |
136
+2.95%
|
-
|
|
Nov 10
2025
|
Russell S Elmer General Counsel |
SELL
Open market or private sale
|
Direct |
191
-4.22%
|
$164,833
$863.86 P/Share
|
|
Nov 10
2025
|
Jacqueline P Canney Chief People & AI Enblmt. Off. |
SELL
Open market or private sale
|
Direct |
257
-7.83%
|
$221,791
$863.86 P/Share
|
|
Nov 07
2025
|
Russell S Elmer General Counsel |
SELL
Payment of exercise price or tax liability
|
Direct |
224
-4.72%
|
$192,864
$861.87 P/Share
|
|
Nov 07
2025
|
Russell S Elmer General Counsel |
BUY
Exercise of conversion of derivative security
|
Direct |
415
+8.04%
|
-
|
|
Nov 07
2025
|
Jacqueline P Canney Chief People & AI Enblmt. Off. |
SELL
Payment of exercise price or tax liability
|
Direct |
269
-7.57%
|
$231,609
$861.87 P/Share
|
|
Nov 07
2025
|
Jacqueline P Canney Chief People & AI Enblmt. Off. |
BUY
Exercise of conversion of derivative security
|
Direct |
526
+12.9%
|
-
|
|
Nov 07
2025
|
Amit Zavery President, CPO and COO |
SELL
Payment of exercise price or tax liability
|
Direct |
2,181
-20.55%
|
$1,877,841
$861.87 P/Share
|
|
Nov 07
2025
|
Amit Zavery President, CPO and COO |
BUY
Exercise of conversion of derivative security
|
Direct |
4,056
+27.65%
|
-
|
|
Nov 07
2025
|
William R Mc Dermott Chairman & CEO |
SELL
Payment of exercise price or tax liability
|
Direct |
943
-11.27%
|
$811,923
$861.87 P/Share
|
|
Nov 07
2025
|
William R Mc Dermott Chairman & CEO |
BUY
Exercise of conversion of derivative security
|
Direct |
1,753
+17.32%
|
-
|
|
Nov 07
2025
|
Kevin Thomas Mc Bride Principal Accounting Officer |
SELL
Payment of exercise price or tax liability
|
Direct |
254
-2.35%
|
$218,694
$861.87 P/Share
|
|
Nov 07
2025
|
Kevin Thomas Mc Bride Principal Accounting Officer |
BUY
Exercise of conversion of derivative security
|
Direct |
532
+4.68%
|
-
|
|
Nov 07
2025
|
Gina Mastantuono President and CFO |
SELL
Payment of exercise price or tax liability
|
Direct |
425
-3.27%
|
$365,925
$861.87 P/Share
|
|
Nov 07
2025
|
Gina Mastantuono President and CFO |
BUY
Exercise of conversion of derivative security
|
Direct |
789
+5.71%
|
-
|
|
Nov 07
2025
|
Paul Fipps President, Global Customer Ops |
SELL
Payment of exercise price or tax liability
|
Direct |
32
-3.09%
|
$27,552
$861.87 P/Share
|
|
Nov 07
2025
|
Paul Fipps President, Global Customer Ops |
BUY
Exercise of conversion of derivative security
|
Direct |
78
+6.82%
|
-
|
|
Nov 07
2025
|
Nicholas Tzitzon Vice Chairman |
SELL
Payment of exercise price or tax liability
|
Direct |
212
-6.17%
|
$182,532
$861.67 P/Share
|
|
Nov 07
2025
|
Nicholas Tzitzon Vice Chairman |
BUY
Exercise of conversion of derivative security
|
Direct |
438
+11.3%
|
-
|