Stuart E. Heflin Jr. Simply Good Foods CO (SMPL) insider trading activity

SMPL Quotes by TradingView

Stuart E. Heflin Jr. is SVP & General Manager, Quest of Simply Good Foods Co. Currently has a direct ownership of 12,910 shares of SMPL, which is worth approximately $254,972. The most recent transaction as insider was on Nov 08, 2025, when has been sold 1,073 shares (Common Stock) at a price of $19.99 per share, resulting in proceeds of $21,449. This information was disclosed in a Form 4 filing with the Securities and Exchange Commission (SEC).

Shares Held (Direct Ownership) 12.9K
3.19% 3M change
27.63% 12M change
Total Value Held $254,972

Stuart E. Heflin Jr. Transaction History

Date Transaction Value Shares Traded Shares Held Form
Nov 08 2025
SELL
Payment of exercise price or tax liability
$21,449 $19.99 p/Share
1,073 Reduced 7.67%
12,910 Common Stock
Nov 08 2025
BUY
Grant, award, or other acquisition
-
1,472 Added 9.52%
13,983 Common Stock
May 01 2025
SELL
Payment of exercise price or tax liability
$11,794 $35.96 p/Share
328 Reduced 2.55%
12,511 Common Stock
Apr 11 2025
SELL
Open market or private sale
$186,250 $37.25 p/Share
5,000 Reduced 28.03%
12,839 Common Stock
Nov 08 2024
SELL
Payment of exercise price or tax liability
$203,395 $36.23 p/Share
5,614 Reduced 23.94%
17,839 Common Stock
Nov 08 2024
BUY
Grant, award, or other acquisition
-
4,134 Added 14.99%
23,453 Common Stock
Jul 31 2024
SELL
Open market or private sale
$36,437 $34.44 p/Share
1,058 Reduced 5.19%
19,319 Common Stock
May 01 2024
SELL
Payment of exercise price or tax liability
$25,982 $36.75 p/Share
707 Reduced 3.35%
20,377 Common Stock
Jan 08 2024
SELL
Open market or private sale
$42,391 $40.45 p/Share
1,048 Reduced 4.74%
21,084 Common Stock
Nov 08 2023
SELL
Payment of exercise price or tax liability
$21,015 $38.14 p/Share
551 Reduced 2.43%
22,132 Common Stock
Nov 08 2023
BUY
Grant, award, or other acquisition
-
3,463 Added 13.24%
22,683 Common Stock
SEH

Stuart E. Heflin Jr.

SVP & General Manager, Quest
Denver, CO

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