Russell Diez Canseco Vital Farms, Inc. (VITL) insider trading activity

Russell Diez Canseco is PRESIDENT AND CEO of Vital Farms, Inc.. Currently has a direct ownership of 537,349 shares of VITL, which is worth approximately $18.6 Million. The most recent transaction as insider was on Nov 13, 2023, when has been sold 26,505 shares (Common Stock) at a price of $11.85 per share, resulting in proceeds of $314,084. This information was disclosed in a Form 4 filing with the Securities and Exchange Commission (SEC).

Shares Held (Direct Ownership) 537K

10.07% 3M change

163.76% 12M change

Total Value Held $18.6 Million

Russell Diez-Canseco Transaction History

Date	Transaction	Value	Shares Traded	Shares Held
Nov 13 2023	SELL Open market or private sale	$314,084 $11.85 p/Share	26,505 Reduced 11.46%	204,725 Common Stock
Nov 13 2023	BUY Exercise of conversion of derivative security	$89,375 $3.25 p/Share	27,500 Added 10.63%	231,230 Common Stock
Oct 12 2023	SELL Open market or private sale	$289,378 $10.78 p/Share	26,844 Reduced 11.64%	203,730 Common Stock
Oct 12 2023	BUY Exercise of conversion of derivative security	$89,375 $3.25 p/Share	27,500 Added 10.66%	230,574 Common Stock
Sep 07 2023	SELL Open market or private sale	$303,004 $11.34 p/Share	26,720 Reduced 12.2%	192,294 Common Stock
Sep 07 2023	BUY Exercise of conversion of derivative security	$54,340 $3.25 p/Share	16,720 Added 7.09%	219,014 Common Stock
May 15 2023	BUY Grant, award, or other acquisition	$6,135 $12.27 p/Share	500 Added 0.25%	202,294 Common Stock
Mar 22 2023	SELL Payment of exercise price or tax liability	$8,268 $13.99 p/Share	591 Reduced 0.29%	201,655 Common Stock
Mar 13 2023	BUY Grant, award, or other acquisition	-	36,578 Added 15.32%	202,246 Common Stock
Mar 10 2023	SELL Payment of exercise price or tax liability	$33,545 $15.48 p/Share	2,167 Reduced 1.29%	165,668 Common Stock
Sep 07 2022	SELL Bona fide gift	-	10,000 Reduced 5.34%	177,335 Common Stock
Aug 22 2022	BUY Exercise of conversion of derivative security	$16,250 $3.25 p/Share	5,000 Added 2.6%	187,335 Common Stock
Aug 19 2022	BUY Exercise of conversion of derivative security	$14,300 $1.43 p/Share	10,000 Added 5.2%	182,335 Common Stock
Mar 22 2022	SELL Payment of exercise price or tax liability	$9,671 $13.45 p/Share	719 Reduced 0.42%	172,335 Common Stock
Mar 11 2022	BUY Exercise of conversion of derivative security	$71,500 $1.43 p/Share	50,000 Added 22.42%	173,054 Common Stock
Mar 10 2022	BUY Grant, award, or other acquisition	-	24,981 Added 16.88%	123,054 Common Stock
Sep 10 2021	BUY Exercise of conversion of derivative security	$21,593 $1.43 p/Share	15,100 Added 13.34%	98,073 Common Stock
Sep 07 2021	BUY Exercise of conversion of derivative security	$49,907 $1.43 p/Share	34,900 Added 29.61%	82,973 Common Stock
Jun 07 2021	SELL Open market or private sale	$674,544 $22.08 p/Share	30,550 Reduced 38.86%	48,073 Common Stock
Jun 07 2021	BUY Exercise of conversion of derivative security	$99,288 $3.25 p/Share	30,550 Added 27.98%	78,623 Common Stock
Jun 02 2021	SELL Open market or private sale	$294,206 $22.0 p/Share	13,373 Reduced 21.76%	48,073 Common Stock
Jun 02 2021	BUY Exercise of conversion of derivative security	$43,462 $3.25 p/Share	13,373 Added 17.87%	61,446 Common Stock
May 18 2021	BUY Exercise of conversion of derivative security	$42,840 $1.05 p/Share	40,800 Added 45.91%	48,073 Common Stock
Apr 30 2021	SELL Open market or private sale	$358,851 $24.51 p/Share	14,641 Reduced 66.81%	7,273 Common Stock
Apr 30 2021	BUY Exercise of conversion of derivative security	$47,583 $3.25 p/Share	14,641 Added 40.05%	21,914 Common Stock

Russell Diez Canseco

PRESIDENT AND CEO

Austin, TX

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